Laura Rochelle Designs was created in 2011 in North-West Sydney, Australia while I was studying business and fashion design.

Over the last decade I have been fortunate enough to work alongside some of our industry leaders including Wayne Cooper and P.E Nation, with experience in logistics and a new found passion for buying. This broad range of experience has allowed me to really finesse my brand in order to now bring to you a craftfully handmade assortment of apparel and hair accessories.

All fabrics and trims are sourced locally and are personally tested by myself to ensure their reliability. Designs are then created and hand made in Australia.


LR prides itself through offering limited numbers of each design, so why not treat yourself to something a little different.

Custom made designs can also be requested through the Contact page.


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